Is your brand socially engaged (enough)?

Feb 15, 2014   //   by Mike   //   Latest News  //  Comments Off on Is your brand socially engaged (enough)?

Social media has changed how people and brands communicate with each other, creating expectations and new speed levels of interaction. A recent report by Sprout Social sheds some interesting light on how customer care and engagement have become intertwined in this new social reality brands must embrace.

Twitter and Facebook lead the pack

Facebook is still the social king, yet it’s interesting to note how Twitter has been continuing its growth. In the past year alone, Facebook grew its user base by 7% while Twitter grew by 44%, for a combined growth of over 20%!

Click here for full story