Browsing articles from "April, 2013"
What’s It Take To Be A Modern Marketer?
According to a new study by Eloqua, Modern Marketing, modern marketers understand the competencies that are required in their jobs, but admit that they fall short compared to how “ideal” marketers […]
Read moreCustomers don’t want ads, they want a conversation
It is becoming clear that the future of social marketing, and marketing in general, will be built around collaboration. Social technology has already evolved from a focus on consumer listening […]
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